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Marketing
Over the last seven years, I've had a lot of people try to recruit me to other companies to no avail. I am unrecruitable.I am unrecruitable not just because I believe in my company's compensation plan (our network marketing business funds our entire life), but because I am in love with our products.This often surprises...
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When I was younger, I had a job in retail. There were three of us working in the store, and one of the other girls was an absolute gun. Every shift she would sell twice the volume of everyone else. She was on fire!You might think the other sales girl and I would want to...
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As network marketers, we are our brand. This can be incredibly liberating, but it can also cause confusion. On days when I don't know what to post, the temptation is to say something that I want to say, something in line with who my audience know me to be, something 'on brand'.But I know that...
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One of the fundamentals that many people miss in marketing is that you can't sell anything until you know what people want to buy. Often brands have clarity on what they want to say about the features of their product, but they fail to address the impact the purchase is going to have on someone's...
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Most women I know who are building a network marketing business have incorporated a social media strategy as one of their lead sources. In a world where technology is becoming an integral part of the way we live, if you aren't taking advantage of this medium, you are leaving money on the table.One of the...
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No matter what kind of business you are in, one thing that remains true is that there is always a product. Even if you are in a service industry, that can still be "productised" so it's easier for the consumer to understand and digest. How are you communicating your product to the masses? Hopefully, you...
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I'm a language girl, and I don't like the language 'customer avatar'. To me, she's my best friend. I say "she" because I don't enroll men. I'm very clear about who I'm speaking to, and about who I want to attract into my business. I want to help you get clear on your messaging by...
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Does the thought of recruit, recruit, recruit make you shudder? Oh yep, I hear you. I wonder though… what if you could reframe that? Is the thought of helping another person achieve THEIR goals more palatable? Our job is to inspire, and help people see possibility, but we really can’t do the work for them....
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We don't ever want to burn bridges in any profession, to be honest. What goes around comes around and how we do anything is how we do everything. What I want to know the answer to, when my head hits the pillow at the end of the day is, have I done good? Did I...
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One of the things we most commonly hear as a key to success in network marketing is be a product of the product. Love the product. Use every product in your catalog so you can authentically talk about it and recommend it to someone else. That's fantastic. I love that. What I don't love is...
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